Instagram has become one of the most popular social networks: The photo
and video service have one billion users worldwide, 15 million of them in UK alone. If you want to be noticed online, you can't avoid Instagram. But
success does not automatically come with a few aesthetic images. That's why we
explain how you use the Instagram algorithm in your favor and what role
Instagram hashtags play in it.
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| How to strategically use the Instagram algorithm |
How does Instagram
algorithm work?
The Instagram algorithm wants to show each user for the most important
posts so that’s why he spends as much time as possible on the platform. That is
why the pictures and videos on the homepage are no longer arranged
chronologically, but according to relevance. This is because most users follow
a large number of profiles, but have little time to look at each new post. The
competition is tough. The algorithm, therefore, sorts all new posts, taking
into account various criteria.
One of the most important success features is the number of likes and
comments. They show the Instagram algorithm that the respective post is
particularly popular and therefore could also be interesting for other users
with a high probability. Interactions that occur shortly after the publication
of your post are particularly relevant. So quantity and speed count. Success on
Instagram is no coincidence because the algorithm evaluates specifically
measurable criteria. You can take advantage of this functionality and
specifically increase your visibility and number of followers.
How do
Instagram hashtags work?
Instagram hashtags are also important success factors. They ensure that
users who do not yet follow your profile can quickly find your content. The
social network enables users to search for hashtags and to follow their
favorite hashtags. If you follow an Instagram hashtag, you will see the most
popular posts with this hashtag in your timeline - from profiles that you do
not follow.
This is how users become aware of interesting accounts. In order for
you to address your target group successfully, the hashtags must reflect the
respective image content and also fit your entire account. For example, if you
run an athlete lifestyle profile, #bier is less suitable than #lovesports or
#gymlife.
What hashtags
should I use it?
Too many randomly set hashtags can quickly become a deterrent.
Therefore, you should select your Instagram hashtags specifically. On the one
hand, they have to match your content, but on the other hand, they should also
have a high reach. A hashtag that only a handful of people have used so far is
of little use to you. Therefore, research is useful to select successful
hashtags. With the free tool from Influencer Marketing Hub, you can quickly
find out how popular a hashtag is. Simply enter it on this page and you will be
shown relevant statistics. Here you can see whether you can reach a lot of
people with it and which comparable hashtags with possibly more reach exist.
Why should I
buy Instagram likes?
How the Instagram algorithm works for operators of profiles on the
platform, this means that those who post blindly are unlikely to be seen. To
increase your reach, each of your photos or videos must collect as many
interactions as possible within the first half-hour after publication. The Instagram algorithm interprets this feedback in the form of likes as a sign of
relevance. As a result, your post will appear in higher positions with your
followers, at the same time it will be displayed more often to users who follow
your Instagram hashtags. With this strategy, you will increase your reach in
the long term, because you will be seen more often and therefore get more
followers. So far you only get a few likes and comments on your posts? Then you
can buy Instagram Likes at igfollowers.uk,
So you generate the signals that the Instagram algorithm pays attention to
quickly and with little effort.
